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Time to move from Reimagining to implementation of the vision

July 6, 2022

3–4 min

Writer
Dr George Greiss
george greiss

When I stepped back from Council, I did so with clarity and optimism — not just about where our cities were headed, but about the role planning could play in shaping our future. For over two decades, I’ve worked at the intersection of planning, politics, and community, as a mayor, consultant, and researcher. I’ve seen the power of good planning to create liveable, inclusive, future-ready places. I’ve also seen how easily it can be derailed by short-term thinking — and how costly that can be for clients, communities, and councils alike. Greiss Planning exists to bring clarity, rigour, and steady leadership to the approvals process, so good projects can move forward with confidence.

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This article focuses on a Mayoral Minute where George Greiss turns his attention to one of Campbelltown’s most ambitious strategic documents: the Reimagining Campbelltown City Centre Master Plan. It frames Greiss as a leader who acknowledges inherited challenges — and may disagree with aspects of past decisions — but is not interested in “ripping things up and starting again.” Instead, the article highlights a consistent theme: respecting what has already been adopted while shifting the city toward practical delivery.

The piece revisits the early controversy around Reimagining’s public launch imagery, but notes Greiss’ view that the plan remains an important guidance document built on consultation and a structured framework. Greiss emphasises that Reimagining is not a regulatory document, and argues the city must now move into implementation through updated planning controls, policies, and pragmatic decision-making. Importantly, the article notes he has already instructed the General Manager to begin accelerating the policy groundwork required to turn the vision into measurable outcomes.

Read more → Time to move from Reimagining to implementation of the vision